PRADA launches its ninth exclusive NFT Timecapsule and a retroactive offer of unpublished NFT Timecapsules

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Milan, January 26, 2023 – Prada announces the ninth installment of its Timecapsule NFT. The February 2 installment continues to expand Prada’s reach to the Web3 community, enabling unique experiences for NFT holders.

The latest NFT installment is the 38th in the Timecapsule collection. It is the second in a series of three series of T-shirts featuring special prints by Italian photographer Enzo Ragazzini from his 1970s archive.

Entitled INTERFERENCE OPTICAL ART PRINT BY ENZO RAGAZZINI 1975, the February T-shirt will feature a drawing made in 1975 by Enzo Ragazzini with the optical interference technique, using mechanical devices of his invention (the “rotating plane” for circular motifs and the “rotating drum” for horizontal motifs). This work was digitized in 2017.

The shirt is poplin, with the enameled triangular Prada logo and the word “FEVER” transferred to the back of the shirt. Each shirt comes with an NFT gift, which serves as an invitation to join Prada’s exclusive Crypted NFT community.

As an extension of this month’s announcement, Prada is extending its Web3 community to those who have purchased a Prada Timecapsule prior to the launch of the NFT initiative in June 2022.

First launched in December 2019, owners of the Timecapsule collection can now order their own NFT Timecapsule, in sync with the existing physical product. More details are available in the Prada Crypted Community on Discord.

Prada continues to offer behind-the-scenes opportunities, giving members of the Prada Crypted community on Discord access to unique events and experiences.

In last month’s episode, a Prada Timecapsule NFT and a guest were welcomed to Milan for an exclusive Prada experience that included an invitation to the Prada monthly fashion show. that included an invitation to the Prada Men’s Fall/Winter 2023 fashion show.

Once again, Prada is offering NFT cardholders the opportunity to enjoy an unprecedented experience at the upcoming Prada Women’s Fall/Winter 2023 fashion show. Prada Fall/Winter 2023 on February 23.

Details:

  • Prada Timecapsule delivery is open to customers in Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Mainland China, Croatia, Cyprus, Denmark, Finland, France, Germany, Greece, Hong Kong S.A.R., Czech Republic, Hungary, Ireland, Italy, Japan, Luxembourg, Monaco, Netherlands, New Zealand, Latvia, Lithuania, Malta, Norway, Poland, Portugal, Republic of Estonia, Republic of Korea, Romania, Singapore, Slovakia, Slovenia, Spain, Sweden, Switzerland, Taiwan (China), United Arab Emirates, United Kingdom, United States only for 24 hours, starting February 2, 2023, at 15:00 CET.
  • Each delivery is limited to 50 items.

To be eligible, you must:

All information about the RSVP process is shared with community members on the Prada Discord Channel.

Discord Channel and you must:

  • Hold a Prada Timecapsule NFT in your portfolio (purchased directly from Prada or on the secondary market.) secondary market)
  • Be part of the Prada Crypted discord.
  • Be verified as a holder through and have the green tick to show verification on the Prada Crypted discord

About Enzo Ragazzini

Enzo Ragazzini was born in Rome in 1934. Since the late 1950s, he began an intense photographic activity, working also on optical and graphic experiments unpublished until then, expanding his research in the field of visual perception and optical phenomena.

He participated in the first photography exhibition held in 1969 at the Institute of Contemporary Art in London (ICA), entitled Four Photographers in Contrast, with Don McCullin, Tony Ray Jones, and the photographer Dorothy Bohm.

He made one of the first covers of the British magazine “Time Out”. He also organized a solo exhibition at the Oxford Museum of Modern Art on his research in the optical darkroom.

In 2001 he held a solo exhibition at the Galleria Comunale d’Arte Moderna e Contemporanea in Rome (GCAMC now MACRO) entitled Luci Rosse.

He currently collaborates with the University of California on publications on socio-anthropological research.

About Prada Timecapsule NFT

The Timecapsule Fall is a monthly online event that takes place on the first Thursday of every month. For 24 hours, limited quantities of products from the Timecapsule collection are offered for sale.

Each limited edition Timecapsule item has a unique serial number and is prepared for delivery in a custom package. When purchasing the Timecapsule, customers can redeem the corresponding NFT.

With this process, Prada maintains consistency and harmony between the exclusivity of the Prada Timecapsule and the rarity of the corresponding NFT.

Each NFT includes the serial number and the serial number of the accompanying physical object to create a direct link between physical and virtual products.

NFT owners can participate in exclusives and have priority access to future releases. Prada Timecapsule NFTs are issued on an Ethereum infrastructure, which offers a secure and user-friendly experience.

The Aura Blockchain Consortium provides the underlying NFT technology and solutions.

About Prada

Prada has been synonymous with avant-garde style since 1913. Its intellectual universe blends image, concept, and structure through codes that go beyond trends.

Its fashion transcends products, defining conceptuality in a universe that has become a reference for all those who dare to defy conventions by betting on experimentation.

The Prada brand is part of the Prada Group, a world leader in luxury goods, which also owns the brands Miu Miu, Church’s, and Car Shoe, and produces and distributes leather goods, footwear, and luxury clothing.

It also operates in the sector with Marchesi 1824 and in the eyewear and perfumery sectors

through licensing agreements. www.prada.com

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